![]() Why do eCommerce Software Need to Work with e-stores’ Customer Data? Additionally, we will show you how to develop Shopify customer API integration. ![]() In this article we are going to explore why access to customer data from eCommerce platforms is so important for software providers. Also, it allows increasing their customer's number and satisfaction, etc. The integration with various platforms helps the software providers to get all the necessary data to provide key functionality. It allows working with Shopify customer data and other important information. The easiest way to gain an edge in the competition is to develop an integration between eCommerce software and shopping platforms like Shopify. ![]() This means that eCommerce software vendors such as multichannel, shipping management, marketing automation, ERP, shopping cart abandonment systems, and others must continually improve their software. Business owners need to add advanced features to their eCommerce software to increase their sales and get a better position on the market. With growing competition in the eCommerce industry, the demand for additional software functionality is also increasing. Published | Updated 2 February 2022 | Natalia Kovalchuk ![]()
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